A4VR The Agency for Virtual Reality

DIOR

At the start of the year, Dior hosted a large-scale online keynote for all sales reps. The focus is of course on the products. We were able to support Dior by making the core portfolio of 2021 tangible for employees with the help of augmented reality. In addition to what happened on the virtual stage, we were able to virtualize and present iconic products such as the Rouge Dior. Our customers expect the highest level of perfection - that's why we decided not to simply recreate the products, but to get hold of the original product with the help of photogrammetry. A very nice project with a particularly pleasant collaboration! We are of course happy about the trust that is placed in us by a brand with such prestige and a special eye for the beautiful and the good. Three examples from the series can be seen here.

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